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Sawtooth Software Blog

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Relevant Items Maxdiff With Ice Cream

Discovering Relevant Items MaxDiff

Sawtooth Software

Curse of Dimensionality (2)

How to Protect Your Market Segmentation from the Curse of Dimensionality

Keith Chrzan

Research Questions Examples

15 Research Question Examples to Guide Survey Research Method Choice

Sawtooth Software

Data Cleaning Market Research Survey Data

Data Cleaning in Survey and Market Research

Sawtooth Software

Max Diff Analysis Examples in the Real World

5 Real-World Examples of MaxDiff Analysis

Sawtooth Software

Prescriptive Analytics Compass

Prescriptive Analytics: Definition, Examples, and More

Sawtooth Software

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Conjoint Analysis
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Willing To Pay

Conjoint Analysis

Better Willingness to Pay (WTP) in Conjoint Analysis

Bryan Orme

Restaurant Menu Boards

Conjoint Analysis

Conjoint Analysis Is the Best Method for Optimizing Product Price in Pricing Research

Bryan Orme

Marketing on A Shopping Bag

Conjoint Analysis

Using Conjoint Analysis in Marketing Research: Benefits, Examples and More

Bryan Orme

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MaxDiff
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MaxDiff

How MaxDiff Lifts Sales For a Light Fixture Manufacturer

Scott Mayer

<p>Example of a maxdiff question within Sawtooth Software</p>

MaxDiff

How MaxDiff Is a Better Measurement Technique than Rating Scales

Bryan Orme

Discover Maxdiff Simulator

MaxDiff

MaxDiff Simulator, TURF Analysis, and Export to PDF now available in Discover

Justin Luster

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