Survey ending

Introduction

Survey endings determine the last action or screen that respondents see in the survey. Respondents are not marked as completing (or disqualified from) the survey until they reach one of these pages. Since an ending is required to accomplish this, as soon as you add a question to your survey, an ending card is automatically placed in your survey flow. Survey endings allow you to thank respondents for taking your survey and, if needed, redirect them to a panel provider or website.

Since survey endings always mark the end of a path through the survey, they are in their own section below the rest of your questions in the survey editor.

A survey ending thanking respondents for taking the survey and telling them to click the button to receive their reward for completing the survey.

Respondent status

When respondents begin a survey, they receive an incomplete status until they reach a survey ending or their record is expired.

A complete, disqualified, or over-quota status is assigned when respondents reach a survey ending configured with the respective setting. To assign these statuses, add survey endings to the survey and configure the respondent status options. Then, use skip logic or quota elements in the survey flow to direct respondents to the appropriate status.

You can create multiple survey end points with the three statuses.

A survey ending in authoring with the status dropdown highlighted.

Redirect methods

The redirect setting on a survey ending determines where the respondent will be sent when they reach that point. You can choose from three redirect methods: No redirect, Instant redirect, or On button click.

A survey ending in authoring is shown with the redirect type dropdown highlighted.

No redirect

This is the default method when a survey ending is added. This survey ending type is terminal, meaning the survey is complete and no further actions are allowed from the respondent. Use this method if you do not need to send respondents to another platform or website. The respondent will see a screen with your custom message and can then close the browser window.

Instant redirect

Respondents directed to an Instant redirect ending will be immediately sent to the specified URL. This type of survey ending is commonly used for passing respondents between surveys or redirecting them to a page for sample providers or reward-claim platforms.

On button click

This method is similar to the Instant redirect but allows you to display a message to respondents before redirecting them. They will not be sent to the specified URL until they click a button. This type of survey ending is helpful when you need to explain the next step in the survey process before redirecting respondents.

Redirect to a panel provider or other platform

If you need to pass respondents back to the panel provider or into an additional survey platform, you need to specify the link (URL) that respondents will be redirected to after they are finished with the survey in Discover. This link must be obtained from the destination (receiving platform/website) and inserted into the redirect URL field. You can pass data out of Discover by appending variable data within the URL. To call/reference the variable data and insert it into the link, use open and closing double curly-brace tags around the Variable name you wish to pass out of the survey, like this: {{Variable}}.

For example, if you obtain a URL from your panel provider that looks like this:

https://www.panelprovider.com/slkdn2dn3?rst=1&id=XXXX&location=XXXX

The variables that you might consider passing out are for the id and location variables. The “XXXX” in the link are the values that need to be replaced.

Let us assume that we defined our respondent ID numbers as respid  and locations as location. To insert the data and pass it out over the URL, you would replace “XXXX” after “id=” and “location=” with {{respid}} and {{location}} respectively. The URL would look like this:

https://www.panelprovider.com/slkdn2dn3?rst=1&id={{respid}}&location={{location}}

Read the article Linking surveys and passing data to learn more.